Energy for Social Media Detox Round 7 My approach to social media has changed when I began reading the work of Cal Newport, professor and ultimate practitioner of “digital minimalism.” His time saving tip of only spending 30 minutes per day on email is amazing. I am still unable to stop checking my email feverishly, but so far I have developed some good discipline in blocking Facebook and other social media websites on my devices when I really need to concentrate on a project.